Once you’ve made your changes, click Save Draft.
A new screen will open - at minimum I’d recommend browsing for any names (proper names, place names, names of products or services or programs, etc.). If you need to review and/or edit the captions, click the edit (pencil) icon. If the Generate button is greyed out, select your language. You’ll find yourself on a screen that looks like the first one:Ĭlick the Subtitles & Captions (CC) option.Ĭlick the Auto-Generate button. From the video post:Ĭlick the drop down in the corner of the postĬlick the 3 dots in the corner of the post for additional optionsĬlick the edit icon beside the video you want
There are several ways to get to the video edit screen: A. Note that if your video is longer than 30 minutes, Facebook won’t be able to generate your captions right away - keep checking back. Once your video is uploaded or your live video is complete, you can have Facebook auto-generate captions for you. Method #1: Generate Captions on your Facebook page If you are using a lot of jargon or specific lingo that’s not in everyday use, your captions will still generate, but they will be wildly inaccurate - just be aware that you’ll likely have to spend extra time correcting the captions so that you don’t leave your caption viewers confused. If your video is living inside a group or on your personal profile, you will have to use method #2 to generate your caption file and then upload them to the video. US English, of course, will work with both methods, but for non-English speakers or those with strong regional accents you’ll likely have to stick with method #2 as YouTube captioning supports multiple languages.Ĭaptioning on Facebook (method #1) is currently only available for videos that are posted to pages. Keep in mind that automated captioning will be less effective for videos with lower quality sound or too much background noise interference, and may not work at all depending on what language the video was recorded in. But before you despair that you’re now going to have to spend hours transcribing your videos or pay to have someone do it for you, I’ve got 2 simple (and free!) methods that will help you to increase the engagement on your videos without adding hours to your week. So what can you do to engage these viewers? Closed captions are the simple answer! Facebook has stated that captions increase the average video view time by 12%. What if they are hard of hearing? You’ve now lost all of these viewers because there isn’t anything engaging about a silent talking head. So what if they’re browsing on the bus, or while watching TV, or at the library, or while they’re not supposed to be on Facebook? Chances are slim to none they’re going to turn the sound on. This means that someone has to tap the video to hear the sound. But don’t forget this one simple fact: Facebook videos autoplay with the sound turned off. Everyone is going crazy for video right now.
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